The LEGO Group and The Pokemon Company have officially announced a new multi-year partnership that will bring Pokemon and LEGO fans together for the first time.
The first sets are set to launch in 2026, and fans can stay up to date by visiting the new Pokemon Page over at LEGO.com
When discussing the new announcement Julia Goldin, Chief Product & Marketing Officer of the LEGO Group, had the following to say: "We
are thrilled to be working with a brand that has such a deep and
passionate fanbase as Pokémon, partnering to give our joint audiences
what they have been asking us for. We strongly believe that through the
endless possibilities of LEGO play and the exciting adventures the world
of Pokémon brings, this partnership will create a range of new
possibilities for Trainers and builders alike.”
Gaku Susai, Chief Product and Experience Officer at The Pokémon Company International added: “The
LEGO Group and Pokémon have strong shared values of imagination,
creativity and fun, making this the perfect partnership to deliver
unique, meaningful and engaging ways for Trainers to experience the
Pokémon brand. Working with the best-in-class team at the LEGO Group and
seeing their dedication and passion for the project has culminated in
an innovative and groundbreaking collaboration that will surprise and
delight fans. We cannot wait to see both LEGO fans and the Pokémon
community’s reactions in 2026.”
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